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Shree Cement Traning Report

1 Summer project report on Study of Consumer Behaviour in Cement Decision making Academic Guide Industry Guide Prof. A.K. Dey Mr.Prasad Rao Senior Professor, Marketing Senior Manager-Marketing Birla Institute of Management Dalmia Cement (Bharat) Ltd. Technology By Lakshmi Kannan PGDM 09DM057 2 Acknowledgement It is my honor to get an opportunity to pursue my summer internship …

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